CEMSies were invited to come meet with the managing director of Unibail-Rodamco Central Europe and Austria, the company behind Shopping City Süd (SCS) and Donauzentrum in Austria, and many other shopping centers around Europe. Their SCS offices are not so easy to find, hidden away above the mall. But once inside we were greeted by super friendly Unibail-Rodamco employees, who introduced themselves, showing themselves to be an international team even with several CEMS alumni.
Then we were split up and taken on a tour of SCS. One would think, a mall is a mall, why a tour? But we were shown such details as the new children bathroom and the green area that is currently under construction, that one might not pay attention to as an average visitor. Such attention to details is what allows Unibail-Rodamco to stay ahead of their competition.
The tour was followed by a delicious brunch buffet and a presentation by the managing director. The presentation covered many areas of the business and was truly informative. The director also answered many student questions.
All in all, we were given a very detailed look into the shopping mall business of Unibail-Rodamco, the leading listed commercial real estate company in Europe.